Philosophy
Craft Alliance Co. is a team of passionate creators committed to delivering work that is thoughtful, genuine, and elevated. We combine creativity with meticulous attention to detail, ensuring every brand touchpoint feels purposeful and distinctive.
Collaboration is at the heart of what we do. By understanding each client’s story and vision, we craft branding, narratives, and marketing strategies that resonate, stand out, and leave a lasting impression.
Location
The Craft Alliance Co. HQ is based in Cowaramup, Western Australia.
From our Head Office in Western Australia, we work digitally with clients across Australia and beyond. With a network of creative collaborators in every state, our reach is limitless, allowing us to produce content wherever it’s needed.
Our Team
Lauren Cooper
Co-Founder | Marketing Director
Penny Woods
Digital + Content Manager
Caitlin Wells
Brand + Creative Manager
Chella Beckett
Graphic Designer
Kylie Reichelt
Events & Media Manager
Jodie Reichelt
Content & Marketing Creative
Client Reviews
“The team at Craft are fabulous to work with. Their attention to detail is second to none, and I love that they’re a true one-stop shop — photography, social media, press and more, all under one roof. As a one-woman band, that kind of seamless support is invaluable.”
Kym, Dream Bird Wines
“The transformation of our brand in such a short period of time has been remarkable. It has been a genuine pleasure collaborating with such a professional, creative, and organised team, the entire experience has been seamless and genuinely exciting. Now, we’re seeing the rewards of that work translate into tangible returns in sales, which makes the journey even more impressive.”
Sabine, Hungerford Hill
“We have been working with Craft Alliance for the past two years, and it's been a fantastic experience. Lauren has been such a great support, always bringing fresh ideas, helping us plan ahead with our marketing calendar, and encouraging us to create content that keeps our brand relevant and engaging. Her creativity, strategic thinking and genuine interest in our business have made a real difference. It really feels like she is an extension of our team rather than an external agency. I wouldn't hesitate to recommend Craft Alliance to any business looking for a marketing partner that truly cares about your success.”
Ulrike, Clairault Streicker